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About us

Imediasee is all about streaming video.

We take our technology seriously. Very seriously.

Our team has deep background in two of the most demanding tech applications: entertainment and aerospace. We bring that level of rigor to everything we do.

As a company, we are committed to bringing the next generation of highest-quality, easy-to-use, and easy-to-implement streaming video to the web.

Why? We love film and video. And are compelled (some would say obsessed) to improve the quality of the online video experience while democratizing access. It's a natural fit for our passion for the video medium and our consuming Internet geekiness.

Our leadership team

Steve Popper
Chief Executive Officer

Mr. Popper is a successful entrepreneur with experience in managing technology, entertainment and retail enterprises. His leadership at Broadline Media, Imediasee's parent, started with the launch of Lasoo, one the first Internet IPTV solutions. Prior to this, he founded Synergy International Consulting, an aerospace technology integrator which was acquired by Xansa Plc (formerly FI Group). He previously spent five years at SAP, where he was heavily involved in the development of SAP’s vertical industry focus and helped lead SAP’s entry into the Aerospace & Defense market. He has over 20 years experience with Information Technology Systems including executive management roles in several companies specifically in the computer hardware and software industry.

Richard Calosso
Chief Technology Officer

Mr. Calosso architects the technology backbone underlying Imediasee and manages the engineering team. He is a top software technologist, with a long history of innovative and successful implementations of new technologies in entertainment, aerospace and beyond. He has been working together with Mr. Popper at various companies and projects for almost 20 years including serving as North American CIO at Synergy/Xansa.

Rob Goodman
Vice President, Video Operations

Mr. Goodman has been a pioneer in digital video compression for over 14 years, and as an early adopter of MPEG technology he has introduced "digital video" into many professional business applications. He has a strong background with electronic and electrical engineering and has been actively involved in satellite TV, microwave communications systems, digital transmission systems, television/radio rebroadcast, and engineering retrofitting. Mr. Goodman has spoken at international conferences (SMPTE and others) as a leading expert in digital video compression technology and has been actively involved in video codecs and optimization of best-of-breed technology. He also has developed software for POS, training, business communication and sales, and has implemented large scale commercial web site infrastructures.

Kent McGrew
Vice President, Business Development

Kent McGrew has a broad background in selling and implementing large scale IT and ERP projects. He has over 20 years experience in business development, consulting and process design, improvement and implementation. His business development experience comes from a number of fortune 500 companies such as General Motors, Rolls Royce, EDS and Deloitte as well as start-ups such as Synergy International consulting and Broadline. He has consulted with numerous fortune 500 companies such as Rockwell, Raytheon, Textron, Lockheed Martin, Honeywell, General Dynamics, United Technologies, and Diagio. Mr. McGrew obtained his MBA in Operations Management, at Ball State University and his BS in Finance, at Indiana University.

Kurt Elzner
Encoding Manager

Kurt Elzner's former career as guitarist with multi-platinum mid-ninties rock band Mazzy Star led him into the field of music video. He has extensive experience in the field of live video, primarily mixing for large scale festivals throughout the US, as well as touring with acts like Radiohead, The Dandy Warhols, and Sublime. Since relocating to San Francisco a few years ago, he has been immersed in video editing and encoding, mastering all the intricacies and subtleties involved with great-looking video presentation over the Internet.